About Us
Our Mission
At PureSource, our mission is to deliver high-quality, affordable water treatment solutions while empowering our local communities through innovative, service-driven partnerships. We are committed to improving lives across the Permian Basin by providing clean, conditioned water and creating meaningful opportunities for schools, youth programs, and nonprofit organizations to thrive through every system we install and support.

PureSource
Our founder — a local expert with decades of industrial water treatment experience — saw the struggles families face with hard, scarce, and poor-quality water. Instead of following the traditional playbook, he built something new: a lean, tech-forward, and community-driven model built for West Texas.
Tell Your Story
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Smart Distribution, No Overhead
PureSource skips the middlemen and the markup. By shipping high-performance water conditioning systems straight from the manufacturer to your door, we eliminate unnecessary costs and deliver savings where they matter — to you. Installation and compliance? We’ve partnered with the Permian’s most trusted plumbing professionals to ensure every system meets TCEQ standards and performs flawlessly from day one.
Community-Powered Service Model
Here’s where we’re truly different: PureSource doesn’t just serve the community — we activate it. Ongoing support, salt delivery, and maintenance are facilitated through partnerships with local youth programs, schools, and nonprofit groups. These organizations receive training, funding, and hands-on experience by helping with customer support tasks — transforming routine service into meaningful local impact.
Water With Purpose
We believe better water should do more than just improve your home — it should uplift your community. With every installation, PureSource strengthens local programs, empowers youth, and helps keep dollars circulating within the Basin.
This is water done differently. This is PureSource.
Team Members


Natasha Atkinson
Natasha brings over 15 years of client service leadership experience, including more than a decade at Clifton Capital Partners, where she specialized in relationship management, strategic planning, and high-touch client engagement. Her strong background in customer-centric operations and financial planning gives her a unique edge in building scalable systems that still feel personal and rooted in community trust.
With a keen understanding of what it takes to foster loyalty and deliver consistent service across diverse customer bases, Natasha ensures every PureSource customer experience is seamless, transparent, and impactful. Her vision helps bridge the gap between cutting-edge technology and real community value — a cornerstone of PureSource’s mission.
Driven by a passion for helping people and a talent for operational excellence, Natasha is turning water service into something much more: a platform for local empowerment.